I like a good low-budget video. Here’s Elemeno P slowly establishing themselves as a party punk group, with their ode to Nirvana and favourite their love of music.. Original bassist Jules was making his final appearance in the band, ready to be replaced by Lani from Foamy Ed.
The video puts the band in a room divided into four parts – red, blue, green and yellow, for each of the band remembers. They are identified by Scrabble tiles spelling out their names. I bet you’re wondering, so I’ve tallied up the scores: Gibbo (10) – two more points than “Dave”, Scotty (11), Jules (12) and Justyn (16). Justyn gets lucky with both the J (8) and Y (4) in his name. The band name, which spins around on a giant turntable in the centre of the room, is worth only 12 points.
The video is directed by Greg Page, which I had suspected by the rockin’ camera work. But then this little graphic kept popping up, a “Rock-o-meter” which indicates when the band is rocking really hard. It just seems like a Greg Page kind of thing.
With the group’s previous video, “Fast Times in Tahoe” putting them in a sedate country club, this is the video that’s a chance to show the band’s ability to really rock out. You know, they can play their instruments and all. Gibbo especially goes for it, putting on an energetic display in his monochrome Union Jack jumper, singing into one of four microphones.
But what impresses me most is that the lyric “Did I ever mention you’d look wicked in my video?” is not used as a cue to put a cute girl in the video. So in a way, the listener can imagine that she (or he) is the one who would look wicked in the video. With “Nirvana”, Elemeno P established themselves as highly entertaining music dorks.
Best bit: Justyn’s mighty rock poses.
Director: Greg Page
Next… crossword cheating never pays.
Having done a Geri and escaped from her girl group, Carly Binding was ready to launch herself as a serious pop singer-songwriter. This video provides a stark contrast to the garish world of TrueBliss. The bright orange power bob is gone, replaced with soft natural curls, and the scfi Lycra has been switched for natural fibres (the surprisingly enough don’t look especially out of date a decade down the line). Carly’s sitting on the back of a truck, strumming her acoustic guitar and singing the song she wrote. She’s got a one-way ticket out of Reality Popville, headed straight for Credibility Street.
While Betchadupa is experimenting with alternate guitar tunings, their video is based around a night in the life of a Betchadupa fan. We meet her in the bathroom, getting ready to get out. She puts on a tiny bit of mascara, some lippy, and heads off, with the camera seemingly attached to her, like a stalker walking backwards.
“Captain Zero” is an unusual song in that it’s quite good, but also not. It’s a hook-laden pop-rock number, but yet it somehow feels a bit too clean. It’s like if there was a movie about an indie rock band that had one big hit record, this would be it. And it wouldn’t quite be convincing.
The more mature sounding Betchadupa have the second single off their second album “The Alphabetchadupa” and another video directed by Greg Page. It has a strong guitar pop sound with crunchy garage tones. I like a good crunchy garage.
Putting a band in a car is a pretty ordinary music video trick, but with “Exit to the City”, Greg Page takes things to a whole nother level, mercilessly shoving the D4 into the back of a van.
PanAm were an Auckland four-piece Flying Nun band, going for a noisy punk-pop sound. “Long Grass” was directed by Greg Page and uses puppets to depict the band. They’re a bit like three-dimensional versions of Terrance and Phillip from “South Park”, with big flappy mouths. The inside of their mouths even look a bit like half a 45, but upon closer examination, it’s just a black semi-circle with a red bit in the middle.
“Sleepy News” was the first single off Betchadupa’s second album “The Alphabetchadupa”. It’s also notable as being the first appearance of Liam Finn’s beard, Che Guevara-style wisps that gave little hint of the bushy Department-of-Conversation-worker-style facial hair he was to sport in later years.
I found this video uploaded to YouTube by a Japanese fan. “It is a band of best for me,” part of the description reads, as awkwardly translated by Google. And indeed the D4 were a band of best for many Japanese, enjoying some success there.
It’s Eye TV’s final NZ On Air-funded video. They had 15 funded videos, which puts them on par with Garageland and Tadpole. It’s kind of nice that their final video was directed by Greg Page, whose music-video-directing career developed alongside Eye TV’s music career.