The description on Amplifier was so alluring: “Gasoline Cowboy get urban and dirty”. Aw yeah, urban and dirty. After the Fast Crew’s recent journey into boring suburbia, it’s about time that a band brought things back to the bad city, etc.
So what does “urban and dirty” mean? It’s the lead singer of Gasoline Cowboy in an underground car park, slowly walking from the staircase to his car. He’s shot in profile, which is not a flattering angle on most people. And that’s cut together with footage of him in a bar playing pool with some others.
Early bar scenes show him striking out with a blonde woman at the bar. Later she’s shown to be playing pool with him, but it’s not clear what their relationship is. Is she some chick he’s just met that evening? Or his she is long-term girlfriend? Whatever their relationship, he’s going home alone. He lazily trudges over to his Ford Falcon and drives off.
The video doesn’t work for me. It seems there’s meant to be a story unfolding as the video progresses, but whatever it is, it’s just not clear enough to make sense. Frustratingly, the song is pretty good, with plenty of upbeat sass. It doesn’t need an “urban and dirty” treatment. Just something fun that isn’t mired in confusion.
Best bit: the lingering shots of the green 1978 Ford Falcon. Someone loves it.
Director: Duncan Cole
Nga Taonga Sound & Vision
Next… celestial DIY.