A lot of Katchafire’s previous videos have involved the band playing at some sort of concert, but this video goes a step further and is a recording of an actual live performance.
It all looks like a pretty standard Katchafire show, with no rockstar (reggaestar?) antics wheeled out for the camera. And it’s so good to see a real audience in a performance music video. The enthusiastic crowd dance and cheer, seemingly of their own accord.
The song takes a while to get going. In this live version, the bass doesn’t kick in until almost two minutes into the song. Before that happens, the build-up feels like one big tease of EDM proportions.
Strangely enough, throughout the performance we can hear the constant chatter of the crowd. Is this normal at a Katchafire concert? Because it seems to me if you’re talking loud enough to be heard over the music, then you’re probably not really paying all that much attention to the music.
It ends up being a fairly ordinary documentary of Katchafire playing a live show in 2004. Maybe that’s the problem. To be in the crowd, dancing along with your friends with your favourite band would be a great experience. But somehow these emotions don’t translate so well to the screen.
Best bit: the positioning of the NZ On Air logo at the end of a beam of light.
Director: Ivan Slavov
Next… tuning in.