There’s nine seconds of silence and stillness, as the camera moves through the corridor of an old warehouse, then suddenly – “Let’s burn the bridges!” and the anti-bling anthem kicks off. The Bleeders were a hardcore punk band, though they became more metal on their second album. “All that Glitters” was their explosive debut.
The band has a ton of energy as they deliver the impossibly catchy tune with its tight singalong chorus. This is captured well by Greg Page, who was like the go-to guy for videos that rocked as hard as they bands within.
The secret is that despite all the black hair and tattoos and attitude, “All that Glitters” is secretly a pop song, cleverly hiding under all the guitars and fringes. And really, no one’s going to notice when the lead singer has a Straight Edge “X” tattooed on his hand. (Remember Straight Edge? I tried being Straight Edge for a week before I inadvertently engaged in non-SXE behaviour and gave up.)
Lead singer Angelo brings energy and swagger to the video. When he sings, it’s like he’s using his whole body to get the words out. It’s the sort of video that makes the band seem like they’d be really amazing to see live – and it sounds like they were.
Best bit: the pink Chucks go en pointe.
Director: Greg Page
Ngā Taonga Sound & Vision
Next… not enough fairy lights.