MC OJ, Rhythm Slave and DLT return with the dub-influenced “Burntime”. Rather than the ambitiously cinematic “Static” video, “Burntime” keeps it much simpler with basic hip hop culture.
The video Ross Cunningham-directed video focuses on graffiti and breaking, letting Joint Force’s MCing and DJing take a back seat. And there’s graffiti art galore, with Otis and Mark rapping in front of giant murals, no green screen required.
Vinyl offcuts are laid down on the studio floor for some B-boy moves from the Megazoid crew. You know, there’s something very pleasing about seeing some classic breakdance moves.
There’s also good timelapse photography of a giant piece being painted by OJ, DLT and DT (aka Dan Tippett). A mural of scenic New Zealand is covered up with a new work proclaiming “BURN TIME”. It’s all very symbolic, with the great outdoors covered up with some fresh urban style.
The whole video serves as a valentine to New Zealand hip hop culture without forcing it like Scribe’s “Stand Up”. Here were a bunch of guys doing what they did and doing it well. And it worked – they’re still all part of New Zealand hip hop culture today.
Best bit: the headspin.
Director: Ross Cunningham
Ngā Taonga Sound & Vision