Katchafire “Who You With”

2002-katchafire-who-you-withThis song is about smoking heaps of pot and getting really off your face and hanging out in Hamilton. Which, for young Hamiltonians, is a popular option.

But the video never explicitly illustrates this, cleverly setting the lyrics of “wrap it up” and “throw it all my the papers” in the world of fish and chips. Yes, the band are sensibly having a good feed before their night out.

The video revolves around a big event at night, but before that the band have to get coordinated through a series of text messages (and one of them has the same cheap-arse Nokia that I had back then!). The text message is a friend of music videos. It’s an easy way to show communication or exposition without the need for dialogue.

While most of the video strays from literally illustrating the lyrics, when the song mentions “spinning out around Hood Street”, the video throws in a few shots of the street itself, a central Hamilton road known for its adequate collection of pubs and restaurants. And David’s Emporium, which is like Geoff’s Emporium or Pete’s Emporium, only better.

Finally all the text recipients come together and everyone meets up at a big ol’ outdoor party, with bonfires and that type of reggae dancing that is only tolerable when one is stoned. It

For a video that can’t show what it’s literally about, it does a really good job of expressing the vibe of the super chilled-out world of pot. I’m not sure how this works, but the song actually seems to slow down and possibly warp the fabric of the space-time continuum as it progresses. Sweet.

Best bit: the Union Jack cellphone case.

Director: Michael Reihana
Ngā Taonga Sound & Vision

Next… all aboard!

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