Outside a Masonic lodge, a man stands with his arms around a power pole. He looks downcast, as if the old wooden pole is the one remaining thing in the world he can turn to. Meanwhile, inside the lodge, Greg Johnson and band play the song in a large empty, carpeted room, as if offering commentary on the fellow outside.
The video is directed by Paul Casserly and has lashings of his wit and style. There’s a seperation between the two worlds. The pole-hugger is shot in black and white, while Greg indoors lives in a cool blue world.
Many passersby try to help the pole-hugger (played by Ian Hughes), which is slightly reminiscent of Radiohead’s “Just” video. A bosomy woman, a man with an important book, a bewigged lady, and a mysterious masked woman all try to shout, rant, pout and rage him out of his state of pole love.
But it doesn’t work. Just as Greg Johnson sings of one man’s troubled love for a woman, the pole-hugger only has eyes for the pole. Just try to tear them apart.
Best bit: Jodie Rimmer’s reverse wigging.
Director: Paul Casserly
Ngā Taonga Sound & Vision
Next… a duck, a man, some balloons and a chicken.
This video has plenty of humour, crazy and cameos from the bFM cool kids. Greg Johnson described it as one of his favourite videos because it was so much fun. The Paul Casserly-directed adventure starts with Greg in the back of a cab, getting grilled by the taxi driver on his music style.”Oh, just songs, you know.”
Remember the 
The vocal collaborator on this track was Leza Corban, who gives the group a rootier, jazzier feeling. I know this song inside out due to a flatmate who played it all the time. Yeah, not quite two minutes into it, a trumpet solo kicks in.
The pre-renovation Parnell Baths, empty for winter, are the location for the Exponents. Jordan and the lads play the lament of lost love amid the stagnant fountain and the waterless waterslide.