The video opens with the startling image of Julia Deans with glowing orange eyes, holding up a comedy voodoo doll. Just what is going on here?
Before any answers are given, the video flips into a parallel universe. Fur Patrol are performing in front of a large audience at Wellington Town Hall (or possibly Auckland Town Hall). It looks like it might be part of a festival rather than a headliner gig, but they’re still playing to a huge crowd who are loving it. [Commenters Lisa and Sam have figured it out. It was a Victoria University orientation gig at Wellington Town Hall in March 2000, where Shihad and HLAH-side project Baconfoot also played.]
The video is directed by Chris Graham, whose work we’ve previous seen with Upper Hutt Posse’s “Dread on a Mission” video and Te Kupu’s “Vision” vid. With “Now” he both captures Fur Patrol’s live energy and gets a bit arty with the strange world.
Yes, back to the strange world. There’s Julia lookin’ fierce, wearing a tracksuit and standing in a not-quite-natural world that seems inspired by Nirvana’s “Heart Shaped Box” video. But wait – it’s not just one Julia, it’s two, a green-screen clone to add vocal harmony. There’s also a grumpy-faced small girl with two dolls, a snake, and the other Fur Patrol members hanging out with dogs.
The band also gets to have fun with great balls of CGI, including one that looks like a Swiss ball with a CGI baby surrounded by an orange plasma glow, and two smaller balls with Julia’s eye and lips. It’s a bewildering world of crazy. Parts of the CGI feel like someone mucking around with all the cool new toys in the edit suite, but other stuff – like the two Julias – just feels normal.
This all makes the live footage seem a little dull in comparison, but there’s one moment from the town hall that stands out. Julia does a sideways kick, revealing that she’s wearing a skirt over trousers – long flared trousers with a tunic-like top hanging down. It’s like hitting the late ’90s/Wellington style bingo.
Best bit: the clever cut from Julia reaching towards the camera to a concergoer doing the same.
Director: Chris Graham
Ngā Taonga Sound & Vision
Next… pucker up.