Previously known for being “sweet Sina” singing the chorus of “How Bizarre”, Sina went solo with the sunny “Don’t Be Shy”.
The video is very simple, with Sina in an almost empty, windowless room, accompanied only by a chair, a bed and a guitar. This could be really dull, but the video was directed by Mark Tierney so it has style. It’s nicely lit, with some of that high-contrast lighting that was cool in the ’90s.
Though strangely enough, some of the camera angles aren’t so flattering. Sina’s wearing a halterneck top, and – as any disciple of Trinny and Susannah knows – a halterneck top on a larger-bosomed woman can look like a giant monoboob extending from the neck. This happens in a few shots and I’m surprised these made the final cut.
But monoboobs aside, this is a good, simple video that is a fine introduction to Sina as a solo artist. And indeed this piece of summery South Pacific pop made it to #2 in the charts.
Best bit: the brief glimpse of Sina’s jandal-clad feet.
Next… the assassin, the crazy man and the rock star.