“Sub-Cranium Feeling” was King Kapisi’s first single and it made it to number eight in the pop charts. The arrival of King Kapisi was interesting. One minute he wasn’t there, the next minute he’d always been there. And so this video is like the birth – or the creation myth – of King Kapisi, where he just comes swimming along, surrounded by colourful lavalava, a violin, LPs and family photos.
The video even starts with a little kid who comes running into a studio, straight for the microphone. Then we meet ol’ King Cabbage himself, frolicking in a mysterious dark pool of water. We also see him in a more ordinary setting, rapping into a mic, in a comfy cardigan and wearing specs.
YouTube uploader mindbait describes the video as “simple but great”, and that’s a perfect description. Nothing much happens in the video, but it doesn’t need to. It’s a strong song and the video works as a perfect introduction to the world of King Kapisi.
Best bit: the violin that emerges from the water. That’s munted it.
Director: Sima Urale
Ngā Taonga Sound & Vision
Next… lonely teen girl.