This video reminds me of how much of a skinny-arse Jon Toogood used to be. The Fix street press had a cartoon about Jon disappearing when he took behind his microphone. But he had big hair which more than compensated.
“You Again” is a really fat, grunty metal pie. The video is shot in black and white, but with subtle washes of colour. That’s notable – it’s not the sepia rainbow that was in vogue only months earlier.
It’s such a strong, masculine video that’s it’s almost possible to forget this is still part of the world of showbiz. It’s a world where whiteboy dreads look really cool, especially when they’re tossed about in slow motion.
Shihad videos seem better when they’re focusing on the band playing the song, and less on video tricks. Here the four are just playing the song, showing how they work together – even when it’s kind of pretend for the music video.
Best bit: drummer Tom’s staunch-as sunglasses.
Director: Darryl Ward
Ngā Taonga Sound & Vision
Next: the forecast is for fog.